Our Ambassadors

Our influential Ambassadors expand our networks, helping us drive investment growth in locally led conservation action. Together, we are increasing the positive impact we deliver for wildlife, habitats, and people through the vital work of our field teams and partners globally.

Katie Frohardt

Amy Hayes

Amy Hayes is a Senior Advisor and Consultant with more than 20 years in public affairs, strategy, and business development. She manages her own consulting practice, AEH Consulting, which commenced operation in 2002.

Amy advises senior business executives, not-for-profit agencies, and specialized businesses on government relations, strategic planning, business development, and fundraising management. She works with clients to formulate and implement a long-term strategy for their commercial, public affairs, and philanthropic goals, with an emphasis on ensuring the highest and most effective profile awareness. Amy is experienced in conducting due diligence across these platforms.

Amy served in the Clinton Administration as a Special Assistant at the U.S. Department of Health and Human Services. She also worked in government relations for Bay Harbour Management Investment Fund for three years prior to founding her own company.

As a Wild Fund Ambassador for Wild Earth Allies, Amy is committed to making a difference for people and the planet. 


Adam Henson

Christiane Maertens

Christiane Maertens is the founder and CEO of DoGoodery and Valor Bebidas. In 2019, Christiane launched DoGoodery, a consulting agency that works with brands who have an authentic commitment to doing good to ideate, create, and execute initiatives that improve lives and reduce inequity with empathy, joyful collaboration, and a research-based approach. After decades of experience working with corporations of all sizes on their social impact strategies, from Amazon Studios to the Walt Disney Company, Christiane found that to make a true impact it had to be embedded into the business model at the outset. Christiane saw this as an opportunity to prove her theory so she decided to merge her love of tequila and her family history in agriculture with her passion and expertise in social impact strategies. This is how Valor Bebidas was born in 2022 with bottles set to hit the market this summer!

Before DoGoodery, Christiane served as Deputy Director at the North American Association for Environmental Education (NAAEE) where her curated team led the largest, most diverse environmental education network in the world. Previously, Christiane led the design of the first corporate social responsibility portfolio at the Walt Disney Company mobilizing millions of young people to take positive action around the world. Christiane is the proud daughter of immigrant parents, a National Geographic Explorer, a respected Board Member of Outdoor Afro, and an honored ambassador for the Wild Fund.

Adam Henson

Guillermo Söhnlein

Guillermo Söhnlein is a serial entrepreneur, investor, philanthropist, explorer, and independent Board member. He has successfully launched over a dozen ventures and nonprofit organizations, while also serving as a mentor, advisor, consultant, and director with many others.

Guillermo is currently co-founder and CEO of Humans2Venus Holdings, a space-focused venture studio, and founder and Chairman of the Humans2Venus Foundation, a Venus-focused science and education organization. In addition to serving as a Wild Fund Ambassador for Wild Earth Allies, he is the Board Chair of Mamoní Valley Preserve, a Panamanian rainforest conservancy.

An expedition leader, submersible pilot, and scuba diver, during 2009-2013 Guillermo served as co-founder and CEO of OceanGate, where he organized and led six ocean exploration expeditions with crewed submersibles in various locations within US territorial waters. In 2012, he was admitted to The Explorers Club of New York.

Born in Argentina and raised in Silicon Valley, Guillermo has also lived in Panama and Switzerland. He has worked with companies and organizations in several countries, including the Bahamas, Canada, Israel, Mexico, Norway, Panama, Portugal, Qatar, Spain, and Switzerland.

A former officer in the U.S. Marine Corps, Guillermo earned his AB in Economics from the University of California at Berkeley and his JD from the University of California College of the Law, San Francisco.